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KSI is taking on not one, but TWO challengers when he steps in the ring on Aug. 27 ... and his rival Jake Paul is crapping all over the idea -- saying the whole thing sounds like a setup.

The English YouTuber is slated to fight both rapper Swarmz AND Bulgarian pro middleweight Ivan Nikolov (3-16-2) at the O2 in London ... which is not the first time a boxer has had more than one opponent in a night.

In fact, George Foreman took FIVE fights in one day back in 1975 ... but as Jake points out, it wasn't necessarily a great experience for the fans.

"George Foreman fought 4 people in 1 night and it was an awful showing," Paul said on Twitter minutes ago.

"At first it seemed like a good idea but eventually it actually pissed the fans off because they realized all the opponents were put in to lose. It was was basically a stunt, not worth the price of admission."

Jake's assessment isn't wrong -- reports from the night claim fans were booing by the time Foreman showed up on the scene.

Even though he doesn't mention him by name, it's obvious Jake is talking about KSI's new announcement ... which promoters are hoping will keep fans interested after Alex Wassabi had to pull out due to a concussion.

New date, new place, same fights -- the Austin McBroom vs. AnEsonGib boxing match has officially been rescheduled for September 10 at Banc of California Stadium, TMZ Sports has learned.

As we previously reported, the Social Gloves event -- which was originally set to happen at Crypto.com Arena on July 30 -- was pushed back due to issues with Gib getting medical clearance ... and the whole thing was close to getting scrapped altogether.

Luckily for fans, we are told the original card -- including the Adrian Peterson vs. Le'Veon Bell bout and Nick Young vs. Blueface fight -- is still intact ... so there's a lot to look forward to.

Speaking of Young, Swaggy P has been working out like crazy leading up to the fight ... and by looking at his training footage, it's clear he's taking this thing seriously.

Le'Veon is certainly giving it all he's got, too -- previously telling us he's fully focused on his boxing career.

"This is gonna be a billion-dollar company. I know it. I feel it."

That's Jake Paul proclaiming his new company, "Betr" -- aiming to not just turn the betting world on its head, but also sports media -- will one day be worth at least 10 figures.

TMZ Sports talked to the 25-year-old Problem Child and his partner Joey Levy ... who broke down the new venture.

"We announce our new company Betr which has two parts. One is sports betting and online casino and the other is a media content factory. We plan on taking over the sports world and changing it forever. Bringing new sports content," Jake told us.

Levy says Betr will focus on so-called "micro bets" ... which allows bettors to put money down on wagers during a game.

"We kind of view micro betting as the TikTok-ification of sports betting, and kind of like the final level of introducing instant gratification to the sports betting experience."

(Instead of betting on the Yankees to beat the Red Sox ... think putting money down on whether Gerrit Cole's next pitch is a strike.)

That's half of the new biz. The other part is Jake's show.

"We already got some big guests lined up for the next couple of weeks. Anyone from the heavyweight champions of the world in boxing to rappers. I'm bringing everyone on the show to talk about sports," Paul told us.

"I don't wanna do the long drawn-out sports show. I want it to be quick, easily digestible, you know, 20, 30, 40 minutes, and just fun. A fun sports show."

And, Paul says his show will be very different than any sports show that's existed in the past.

"These sports show hosts are stuck in their set, they can't get drunk and talk about sports, they can't curse even. How you supposed to talk sports without cursing? So that's where we're really changing the game."

The company has already raised $50 million ... with investments from some big celebs like Travis Scott and Ezekiel Elliott.

Jake Paul and KSI will finally step in the ring and squash their beef for good -- with the YouTubers-turned-fighters agreeing to a boxing match in 2023.

The two superstars aired out their negotiations via Twitter on Monday ... and they sound serious about making it happen.

"I’m gonna send you a contract," KSI tweeted at Jake. "We fight next year. Wembley Stadium. Winner of the fight takes all. 100% of the purse will be on the line."

"Put your money where your mouth is and let’s finally end this."

Jake was quick to reply ... saying he's "1,000%" down -- as long as KSI admits he's the inferior boxer right now.

"As of today in boxing you’re better," KSI clapped back. "Let’s run it bitch."

The history runs deep between the two -- remember, KSI first called out both Jake and Logan after his first win over Joe Weller in 2018 ... but the Problem Child ultimately took on his little brother, Deji, later that year.

Jake had previously talked about avenging KSI's win over Logan in 2019 ... but eventually went on to fight guys like Nate Robinson, Ben Askren and Tyron Woodley.

Things got even more heated between the two this week ... with Jake and KSI barking at each other over their own boxing events' issues.

KSI -- who recently showed off his insane body transformation -- was slated to fight Alex Wassabi later this month, but will now go up against rapper Swarmz on Aug 27 ... despite Jake's offer to fight him on short notice.

Add Hall of Famer X-Pac to the growing list of people who think highly of Logan Paul's wrestling future -- the legend tells TMZ Sports the newly-signed WWE Superstar is a "natural" and has the serious makings of a champion one day.

We spoke with Pac -- a two-time inductee into the WWE Hall of Fame -- out at LAX this week, and he was effusive in his praise of Paul, who won his first singles match as a competitor over The Miz at SummerSlam last week.

"He's a natural, man," Pac said. "Huge future."

Pac admits he used to not think so highly of the Maverick following his suicide forest video scandal ... but can tell Paul has truly grown as a person.

Pac -- a former NWO and D-Generation X member -- said what separates Paul from other newcomers is his athletic ability coupled with his intuitive feel for knowing what to do inside the squared circle.

"A lot of people can be great athletes like him, but he has like an aptitude for this, man. His timing is really good. He grasps the psychology of a match."

"I got nothing but praise for that guy," he added. "He could be like WWE champion material at some point."

"Gotta call it like you see it."

Since making his in-ring debut at WrestleMania 38, Logan has been setting the WWE on fire ... earning the respect of fans in the WWE Universe and higher-ups like "The Game" Triple H.

Add AJ McKee to the list of people who want to beat up former kickboxing champ and internet star Andrew Tate, with the Bellator star telling TMZ Sports, "I wanna put my fist in his mouth!"

35-year-old Tate -- one of the most polarizing people on the internet -- has become a staple on YouTube, Instagram, and TikTok ... with his often very controversial takes.

Enter McKee, the 18-1 MMA star says he's tired of Tate popping up on his stream, 'cause the guy rubs him the wrong way.

"There's nothing really up with us. I'm just tired of hearing and seeing and -- like bro, every time I get on Instagram, I see him in my feed. It's annoying! He's always talking. He tries to project himself as this macho, just this OG guy."

And, AJ isn't sweating the significant size difference.

"I'm a 155-pounder now, you're a kickboxer, cool. We can step in the boxing ring and box. I'd love that. I mean, I can't find a boxing match at the moment so I mean, if I gotta jump three weight classes up there, I'm fine with that," McKee says.

AJ clearly takes umbrage with Tate's views on men and women, telling us "[Tate's] rude as s**t. It's like you're a misogynist towards women. It's like bro, how do you feel about your mother, ya idiot! She's the reason why you're on the planet. You talk that way about your mother?"

Now, 6'1", 200-ish lb. Tate isn't any ordinary internet star ... he was a legit, professional fighter. A kickboxing champion. He also beat Luke Barnatt in an MMA fight in 2010. Luke went on to fight in the UFC.

AJ says he's not doing this for notoriety -- he just wants to show off his talents -- and he's down to do it in an MMA cage or boxing ring.

"I ain't chasing clout. I'm looking for opportunities to showcase my skills in any and every area like boxing. I mean, I ain't trying to kickbox with him, he's a big boy, but we can definitely throw some hands. We can definitely do some MMA if he wants to kick."

As for McKee's skills ... he's simply one of the best fighters in the world. He was the 145 lb. Bellator champ ... and only lost his belt after a controversial decision loss vs. fellow star Patricio "Pitbull" Freire. It's the only time AJ's ever been defeated.

Tate's already been rumored to be a future boxing opponent for Jake Paul ... but if that doesn't happen, AJ's ready to go.

McKee left us with this message to Tate.

Elon Musk says he fell under a government microscope after smoking weed with Joe Rogan ... claiming the feds randomly drug tested him.

The world's richest man sat down for a podcast Tuesday with the Nelk Boys, recalling the backlash he got from Uncle Sam over what he says was one measly rip from a blunt while on Rogan's show.

Remember, Elon blazed it up with Joe back in September 2018, sparking up on camera while talking about Tesla's plans for an airplane. The video went viral and then Tesla's stock briefly plummeted on the heels of the smoke sesh.

Elon says the federal response was "pretty nutty" ... explaining the problem is ganja is still illegal federally, and because he runs SpaceX -- which holds lucrative government contracts -- the feds tested him for a range of illicit drugs.

It's interesting ... Elon claims the real driving force behind the random drug tests were his SpaceX competitors, who he says pressured the feds to test his urine.

WWE's newest Superstar Logan Paul is getting candid about his experience as a professional wrestler ... saying he knows what the naysayers may think about his new gig, but in reality -- "the s*** is hard!!!"

The Maverick is jumping right into the action after inking a deal with the promotion ... and is currently gearing up for a big match against his former tag team partner, The Miz, at SummerSlam in Nashville on Saturday.

Now that he's gotten a few months under his belt as a high-flying tough guy, TMZ Sports asked if there are any misconceptions about WWE he'd like to set straight ... and the YouTube superstar sounded off on anyone thinking the job is a cakewalk.

"Yeah dog, the s*** is hard!!" Logan tells us. "The s*** is so hard! I come from the non-WWE Universe. So, I know what people say about it, I know what people think about it before I entered. Like, I came from that place. And, now that I'm in it, my jaw has dropped."

"It is such a difficult discipline that your body is simply not used to unless you do it for years."

Logan says he's been blown away by what his peers are able to accomplish in the squared circle ... teases he may have some insane moves of his own he may try out in the future.

But, Paul says it's so much more than just being able to perform with your body -- there's a whole 'nother can of worms wrestlers have to master.

"You can't just be a performer, physically," Logan adds. "You have to be a showman. You have to go out there and get people excited with your voice, and then show up on the day and perform physically, and fight someone. It's difficult."

Candace Cameron Bure's daughter is not letting go of her famous mother's beef with JoJo Siwa ... she's defending mom and clapping back at JoJo, essentially telling her to stop acting like a child.

In a since-deleted Instagram Story posted on her account Thursday, Natasha Bure ripped JoJo, saying ... "Respectfully, someone saying 'no' to taking a photo with you is not a 'rough experience.' This generation is so sensitive and has no backbone."

Natasha didn't stop there, telling JoJo ... "There are bigger issues in this world than this. Grow up."

The Candace and JoJo beef started earlier this month when Siwa put the "Fuller House" actress on blast, calling her the "rudest celebrity" she's ever met ...  a grudge brewing for several years over a photo snub.

JoJo later explained she was 11 years old when she asked Candace for a photo at a "Fuller House" premiere and got denied, only to watch CCB take pics with others.  JoJo called the snub a "bad experience."

Candace tried to ease tensions with JoJo this week, claiming the two hashed out the incident and put it behind them, framing it as a learning experience for all.

But now, Candace's daughter is reviving the feud.

Soulja Boy and conservative YouTuber Charleston White tell different versions about their violent run-in in Miami ... but both parties agree it involved pepper spray, and SB got the worst of it.

SB unleashed a fiery Instagram rant Tuesday ... dismissing Charleston’s claims he'd fired off mace to the face when Soulja went after him this past weekend. Instead, the rapper wants to compare bank accounts, or step into a boxing ring to settle their differences.

In addition to flashing stacks of cash, the “Crank That” rapper announced he's dropping a new album on his birthday, which is coming up on Thursday.

Despite all those distractions, it was hard to ignore the big ol' shiner under Soulja's eye … which might support Charleston’s account that he sprayed SB directly in the face.

Charleston broke down the alleged incident with DJ Akademiks -- his version, anyway, which is that Soulja and 10 others cornered him before he pepper sprayed his way to safety.

One more thing both guys agree on is that there’s video of their confrontation, but neither seems to know anything about its whereabouts.

Hailey Bieber is legally cleared to launch Rhode -- her new skincare line -- after a judge shot down a NY company's claim she's stealing its trademark, and she's wasting no time in using it.

TMZ broke the story ... a clothing company called Rhode NYC filed a trademark infringement lawsuit against Hailey in an attempt to block her new biz venture. Hailey, whose middle name is Rhode, argued her company is strictly dealing with skincare ... and not clothing, so there would be no confusion for the public.

Well on Friday afternoon, a federal judge sided with Hailey ... denying Rhode NYC's motion for a preliminary injunction.

Shortly after the emergency hearing, Hailey released a behind-the-scenes documentary called, "The Making of Rhode" on her YouTube channel.

Her lawyers submitted the documentary to the court -- after the clothing co. filed a complaint with the court over its release -- but the judge saw no reason to shut down the film's debut.

This is a huge victory for Hailey -- Rhode NYC lost its battle to immediately shut down her company. While the clothing co. can still make arguments that she's causing market confusion ... it's gonna be an uphill battle, now that Hailey's biz is up and running.

YouTube stars Austin McBroom and AnEsonGib will have to wait a bit longer to duke it out in the ring -- the Social Gloves boxing event has been postponed, TMZ Sports has learned.

We're told the fight date has been pushed back to early September due to Gib not being medically cleared to participate over a head injury.

McBroom explained in a video on Friday that if Gib is not cleared for the new date, he will be forced to find a new opponent.

As we previously reported, the whole event -- which also featured NFL stars Adrian Peterson and Le'Veon Bell -- was at risk of being scrapped ... but thankfully, the organizers were able to come up with a solution and hopefully salvage things.

The original date was slated for July 30 ... but now, fans will have to wait a few more weeks.

Rapper Blueface and ex-NBA hooper Nick Young are also part of the event ... and we're told all the fights are still set to go down.

"I’m sorry to my fans for the postponement of this event," McBroom said in a statement. "I’ve been training very hard for the last two months and look forward to getting back in the ring soon."

The first Social Gloves event didn't go without issue either ... as it took several months for all fighters to get paid.

Eminem's been in the game so long, it's getting hard to recall some pretty epic moments ... and Shady's slim memory was on full display during a recent hang with Snoop Dogg.

The 2 legendary Super Bowl LVI performers were chilling in a studio to promote their recent collab “From The D 2 The LBC” … when Snoop brought up Eminem’s cameo in Dr. Dre’s “Still D.R.E.”

The single was famously written by Jay-Z, and the video directed by Hype Williams featured a pre-superstar Em chasing a flock of groupies. While that might sound like a precious memory to most of us … Em totally blanked.

It’s also one of the few rap videos with a billion views on YouTube …so, it’s a big deal!

Snoop kept trying to jog Em’s memory … and eventually, his brain did get up and running. Hey, considering the insane career run he's had since 1999 when the video was shot, it’s okay for him to have a few lapses every now and then.

Both Em and Snoop have been collaborating for years, and recently helped Dre cement their legacies with the Super Bowl halftime show performance in L.A.

Mary J. Blige, Kendrick Lamar, 50 Cent and Anderson .Paak were there too and the performance earned five Primetime Emmy noms.

Their latest joint is locked in for Em’s “Curtain Call 2” -- his second greatest hits collection -- and he’s going with an arcade game theme for the project’s rollout.

Bianca Belair has high praise for Logan Paul ... telling TMZ Sports the newly signed Superstar is such a "natural," he could become WWE champ one day!

We spoke with the Raw Women's Champion in NYC on Friday ... and asked about the potential of the social media star and boxer turned professional wrestler.

"I can see it," said Belair, who's no stranger to capturing WWE gold. "Anything can happen in WWE. [Logan's] proven himself time and time again in the ring, so I'm excited to see what he does."

Bianca raved about how Logan, who made his in-ring debut in a tag-team match with The Miz against Rey and Dominik Mysterio at WrestleMania 38 this past April, is a fast learner who knows how to connect with the WWE universe.

"I think he’s a natural," 33-year-old Belair said. "I think that he thrives being in front of the camera. [He] Thrives being in front of the audience."

"And so, being in WWE, it's none like none other, so you have to be a special type of person to thrive in it."

"And he's doing that," she added.

Bianca also defended The Rock's daughter, Simone, who recently made her wrestling debut using the name Ava Raine -- a name some fans aren't too fond of.

"I love the name."

"I love the name, Ava. I’m excited for her. I was in NXT a little bit when she first came, and I've always been excited for her debut."

AnEsonGib will NOT be fighting Austin McBroom on July 30 ... and now the entire Social Gloves event is in serious trouble.

Sources tell TMZ Sports a head injury is forcing Gib to back out of the bout at Crypto.com Arena ... after doctors refused to clear the YouTuber to step into the ring.

We're told McBroom is scrambling to find a new opponent ... but it's not looking good.

If he's unable to get a fighter, sources say the event is at risk of being scrapped ... which would be bad news for people wanting to see two NFL running backs try to knock each other out.

We broke the story -- Le'Veon Bell and Adrian Peterson are slated to face off in the ring next weekend ... as well as rapper Blueface and ex-NBAer Nick Young.

The first Social Gloves event last year also had its problems ... with multiple fighters claiming they weren't paid.

McBroom told us last month he learned from the experience (the fighters eventually got paid) ... and promised a flawless event this time around.

Kevin Samuels died as a result of hypertension ... eliminating any possible suspicious circumstances surrounding the 57-year-old's death.

The Fulton County Medical Examiner's Office just released findings into Samuels' death, telling us he died due to hypertension -- high blood pressure. The ME says, "Evidence of hypertension includes a heart whose chambers are thicker than normal."

It appears Samuels was also taking a medication called Atenolol, because the ME notes in their findings that the medication is used to treat hypertension.

Samuels's death is classified as due to natural causes.

TMZ broke the story, Samuels, who was known for his controversial -- and sometimes not-so-appropriate -- dating advice died back in May.

At the time of his death, Samuels was with a mystery woman, and collapsed in his home. We obtained the 911 call the woman placed, and it was clear, she was desperate to help save his life ... performing CPR in order to try to help Samuels.