Patrick Mahomes Sr. Still Able To Travel To Super Bowl ... Despite DWI Arrest

Patrick Mahomes' father will still be allowed to travel to the Super Bowl this weekend in spite of his Saturday arrest ... TMZ Sports has learned.

Judge James Meredith -- who handled the case in Smith County, Texas on Sunday following Mahomes Sr.'s DWI arrest -- tells us he didn't impose any travel ban on the elder Mahomes as part of his bond conditions ... paving the way for Dad to watch his son play in Las Vegas in SB LVIII.

Of course, it's unclear if the Chiefs star will want him there now following the added distraction in the leadup to the Big Game ... but, at least in the eyes of the law, Mahomes Sr. will be allowed to leave the state for it.

As part of the conditions of his bond, however, we're told Mahomes Sr. will not be able to take part in much partying in Sin City if he does make the trip. Law enforcement officials say he's been barred from possessing or consuming alcohol and/or illegal drugs. He's also been required to have an interlock device on his car -- as well as submit to random testing.

020524_tmz_live_mahomes_kal
DAD DISTRACTION
TMZ.com

As we reported, Mahomes Sr. was thrown behind bars late Saturday night on a felony charge of driving while intoxicated.

A spokesperson for the Tyler Police Dept. said on Monday morning cops initially pulled over Mahomes Sr. at around 8:30 PM for a routine traffic stop ... though "evidence obtained during the stop led to the arrest."

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

Mahomes II has not yet commented on the matter ... but the Kansas City quarterback is expected to face the media at Allegiant Stadium on Monday evening as part of Super Bowl Opening Night.

K.C. Chiefs Rashee Rice Adorable Send Off From Lil' Neighbors ... Before Heading To Super Bowl In Vegas

020524_rashee_rice_kal
SENTIMENTAL SEND OFF

The Kansas City Chiefs arrived in Las Vegas last night ... but before the team jet touched down in Sin City, star WR Rashee Rice got the cutest send-off from a bunch of his little neighbors!

The 23-year-old pass catcher documented his ride to the airport on Sunday -- just a week before the Super Bowl -- where 20-plus people, mainly kids, lined the street holding handmade signs.

“Let’s go Rashee #4”, one of the signs read ... while another said, “Good Luck Rashee”

Rice obviously appreciated the love, captioning the video with heart emojis.

The rookie WR will likely play a big factor in whether the Chiefs win or lose against the Niners ... despite it being his rookie season, outside of Kelce, RR's been their best receiver this year, especially in the second half, catching 79 balls for 938 yards and 7 touchdowns this regular season.

The 2nd round pick has carried his prolific play into the playoffs ... he had 130 yards against the Dolphins, and he scored a touchdown. The rook only trails Kelce in post-season receiving yards, topping all other Chiefs.

Whether the Chiefs get the dub on Sunday, Rice has some awesome neighbors!

Travis Kelce Touches Down In Las Vegas For SB ... As Taylor Swift Cleans Up At Grammys

Travis Kelce couldn't attend the Grammys with Taylor Swift on Sunday night -- he was busy landing in Las Vegas to begin preparations for Super Bowl LVIII -- but he still managed to publicly support his girlfriend from hundreds of miles away.

The Chiefs star and his teammates touched down in Sin City at around 5 PM local time ... just as Swift was settling in her seat for the big music awards show in Los Angeles.

Kelce didn't appear to be sporting any overt homages to his GF as he left the plane to get ready for Super Bowl week -- he wore nothing more than a Nike sweatsuit, some shades and a Cincinnati Bearcats cap.

But, he did take to Instagram to show some love for his GF nonetheless.

The Kansas City tight end dropped a "like" on NPR's Grammys post -- which featured a pic of Swift on the red carpet.

Waiting for your permission to load the Instagram Media.

Taylor, meanwhile, flew solo for her big night -- sitting with Lana Del Rey and Jack Antonoff ... before she took home multiple honors, including Album of the Year. She did not mention Kelce in either of her acceptance speeches.

It's unclear if she'll now join Kelce in Nevada later this week for his big moment -- she's performing in Tokyo before the game ... though most expect her to make it in time for kickoff.

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

As for Kelce's week, in addition to practicing for the 49ers, he's slated to meet with the media later Monday at Allegiant Stadium as part of Super Bowl Opening Night -- and you can bet there will be plenty of Swift questions directed his way there.

YG My Rams Will Be In SB Next Year ... I Guarantee It!!!

013124_yg_kal
TAKE IT EASY, TRAV
TMZSports.com

It might be the 49ers' and the Chiefs' year this season ... but in 2025, you can bet it'll be the Rams'!!!

... at least, that's according to YG, who tells TMZ Sports he's sure L.A. will be in the Super Bowl next season.

In fact, when we got the Compton rapper out at LAX this week -- he downright guaranteed it!!

"We'll be back in the Super Bowl next year, you know what I'm saying?" he said. "That's all I'm going to say!"

Of course, YG is biased ... he's been a huge Rams fan for years -- even joining in on in-game celebrations with Robert Woods and others in the past.

But, it might very well be possible ... after all, with a depleted roster this year, LA still nearly won a road playoff game against Detroit.

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

There's more ... YG also gave us his prediction for the outcome of Sunday's Super Bowl -- and he even doled out some advice to Travis Kelce for how the tight end should handle his love life heading into the matchup in Las Vegas.

We also asked the "Toot It & Boot It" crooner about Shannon Sharpe's claims that Taylor Swift "moves the needle" more than Beyonce ... and ya gotta hear his F-bomb response to the eyebrow-raising remarks!

Patrick Mahomes Sr. Arrested For DWI Third Time or More

UPDATE

3:49 PM PT -- Mahomes Sr. was released on $10,000 bail ... according to online jail records.

Patrick Mahomes Sr. was arrested for driving while intoxicated for the third time or more ... TMZ has learned.

The 53-year-old father of Patrick Mahomes was arrested Saturday night in Texas according to online booking records. Bond is reportedly expected to be set later today.

This isn't Mahomes' first arrest for DWI ... he was also reportedly arrested back in 2019 for DWI second or more for which he was sentenced to 40 days in jail. He reportedly served the time on weekends to fulfill his requirement.

It's a pretty wild time for Mahomes Sr. to be arrested ... his son is just days away from competing against the San Francisco 49ers for a Super Bowl title.

020524_tmz_live_mahomes_kal
DAD DISTRACTION
TMZ.com

Pat Sr. made waves earlier this month for joking he wouldn't sit next to Taylor Swift at the AFC Conference Championship game ... now, it's unclear if he will make it to the Super Bowl.

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

We've reached out to the Mahomes camp for comment ... so far no word back.

Originally Published -- 11:34 AM PT

Shaquille O'Neal Hey, Taylor Swift ... Save Me A Seat At SB LVIII!!!

013024_shaq_kal 2/4/24
Chiefs All The Way
TMZSports.com

Move over, Jason Kelce ... Shaquille O'Neal tells TMZ Sports he's hoping to score a seat right next to Taylor Swift at Super Bowl LVIII!!

The Big Diesel made his intentions known during a chat with us this week ahead of the Big Game ... saying straight up he wants a premium chair in Swift's suite at Allegiant Stadium in Las Vegas next Sunday.

"Hey, Taylor!" the NBA legend said with a smile. "Love you!"

Of course, there are plenty of people who are already vying for the spot. Jason obviously has some dibs -- his brother, Travis Kelce, is playing in the game after all -- as does Brittany Mahomes ... and anyone else from Swift's girl gang for that matter.

But it seems Shaq really wants in ... even saying he'll be rooting for Travis and Kansas City during the tilt!

There's more ... we also talked to the former Lakers center about his annual Super Bowl party, Shaq's Fun House, and he said in addition to Diplo and Lil Wayne, he's expecting even more artists -- perhaps even Snoop Dogg -- to show up.

Shaq also talked about his daughter, Me'Arah, saying he's super proud that she was selected to play in the McDonald's All-American Game this year.

Brock Purdy's H.S. Coach Reflects on 49ers Quarterback Recruiters Didn't Want Him!

013124_preston_jones-kal
STILL IN SHOCK
TMZSports.com

Brock Purdy has always flown under the radar -- whether as a lightly recruited high school player or a college QB just hoping to get drafted -- the 49ers signal-caller has been overlooked, according to his H.S. coach ... though the collective football world shows signs they're starting to wise up!

"[The recruiters] don't know how to evaluate talent," former Perry High School head coach Preston Jones, wearer of a killer 'stache, told TMZ Sports this week.

"They don't know what's good and they look at all these things about height and speed. They don't look at winners and they don't look at all these things that [Purdy] is."

Before last season's unexpected turn of events (Trey Lance and Jimmy Garoppolo going down), Purdy was just a 3-star prospect in the 2018 recruiting class  ... and outside of Iowa State, he didn't get much attention at all.

Brock chose ISU ... and went off for the Cyclones during his four seasons, throwing for 12,170 passing yards and 81 passing touchdowns. he also ran for a bunch of yards and TDs ... and he broke 32 school records!

Stud ... maybe even a first-round pick with those gaudy numbers, right?

Not so fast. Purdy wasn't taken in the 1st, 2nd, or 3rd rounds ... no, he was the last pick -- selection 262 -- in the 7th and final round of the 2022 Draft ... colloquially known as "Mr. Irrelevant."

He's not so irrelevant anymore ... and Jones thinks a lot of coaches are likely kicking themselves for overlooking Brock.

"There's a lot of guys that missed on him and they're gonna regret this one day," Coach Jones said. "I like to laugh at those guys now."

At the end of the day, Jones is ecstatic it's all worked out for his former QB -- who he calls the greatest offensive player he's ever coached -- believing everything turned out the way it was supposed to.

"It was destiny, it was so cool that it worked that way and it's also kinda been his life's story. Coming out of high school, not getting recruited ... so it was kinda perfect," Jones said.

"It's a great chapter in his book that's not done yet."

And, with a win over Patrick Mahomes and the Chiefs, Brock's story may actually end up being a book ... and a movie.

#Fairytale

Taylor Swift and Travis Kelce Strip Club Offers $1 Million Couple's Package ... Party Here If You Win SB!!!

Taylor Swift and Travis Kelce are being courted by a Las Vegas strip club ... not to work the poles, but to party their faces off if his team wins the Super Bowl across the street.

Larry Flynt's Hustler Club in Las Vegas is offering Taylor and Travis what the strip joint's calling a Topless Touchdown Celebratory Package ... and it's valued at $1 million.

So long as Travis and the Kansas City Chiefs beat the San Francisco 49ers in Super Bowl LVIII at Allegiant Stadium in Las Vegas -- which is being played across the street from the Hustler Club -- the package is theirs for the taking ... and it's on the house.

Here's what $1 million gets ya inside the strip joint ... unlimited access to the $10K per hour Mohney Suite, an Ace of Spades champagne bottle parade, and $50K for Taylor and Travis to make it rain.

Oh, and that's not all ... roundtrip limo transportation is included, plus Taylor and Travis get a VIP Platinum Lifetime Membership to HC ... which gets them free lap dances for life.

Frankly, this is a Hail Mary from the Hustler Club ... it's hard to envision Taylor and Travis taking them up on the offer ... but then again, Travis wore a Vegas strip club shirt after a regular season win over the Las Vegas Raiders.

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

Brittany Rose, the GM of the club, tells TMZ ... “We are used to catering to a-list celebrities and athletes alike so we can ensure their discretion will be met while partying inside our venue.”

Shooters shoot, right?!?

Even if Taylor and Travis turn 'em down, there's a good chance the Hustler Club is going to have a few Swifties in the house.

The gentlemen's club is currently auditioning Swifties for positions.

Viva Las Vegas!!!

Taylor Swift y Travis Kelce Club de striptease les ofrece un paquete de $1M Si ganan el Super Bowl!!!

Taylor Swift y Travis Kelce están siendo cortejados por un club de striptease de Las Vegas, no para trabajar en las mesas, sino que para la celebración sea en este espacio si su equipo gana el Super Bowl.

Hustler Club de Larry Flynt en Las Vegas le está ofreciendo a Taylor y Travis un paquete de celebración Topless Touchdown, que está valorado en $1 millón.

Siempre y cuando Travis y los Kansas City Chiefs venzan a los San Francisco 49ers en el Super Bowl LVIII en el Allegiant Stadium de Las Vegas, que se jugará al otro lado de la calle del Hustler Club, el paquete va por cuenta de la casa.

Esto es lo que te da un millón de dólares en el club de striptease: acceso ilimitado a la Mohney Suite, que cuesta 10.000 dólares por hora, un desfile de botellas de champán Ace of Spades y 50.000 dólares para que Taylor y Travis gasten.

Ah, y eso no es todo, el transporte ida y vuelta en limusina está incluido, además de que Taylor y Travis podrán obtener una membresía VIP Platinum de por vida a Hustler Club, que les consigue bailes gratis de por vida.

Francamente, esto es un Hail Mary por parte de Hustler Club, pero es difícil imaginar a Taylor y Travis tomando la oferta, pero de nuevo, Travis llevaba una camiseta de un club de striptease de Las Vegas después de una victoria en la temporada regular contra los Raiders.

kanye_promo_kal
TMZ investiga
TMZ Studios

Brittany Rose, General Manager del club, le dice a TMZ: "Estamos acostumbrados a atender a una lista de celebridades y atletas por lo que podemos garantizar que su discreción se cumplirá mientras la fiesta esté dentro de nuestro lugar."

Los tiradores disparan, ¿verdad?

Incluso si Taylor y Travis rechazan la oferta, hay una buena probabilidad de que el Club Hustler reciba a algunos Swifties en la casa.

El club de caballeros está actualmente audicionando Swifties para algunos puestos.

¡¡¡Viva Las Vegas!!!

Travis Kelce's Teammate Justin Reid Raves Over Taylor Swift ... 'She's Very, Very Sweet!!!'

013024_justin_reid_taylor_swift-kal
"she's very, very sweet"
TMZ Sports

Travis Kelce and Taylor Swift clearly have the support of those in Kansas City's locker room ... 'cause Chiefs star Justin Reid tells TMZ Sports he's a huge fan of the pop star and her relationship with his teammate.

The K.C. defensive back said this week he has been able to interact with Swift since she and Kelce went public with their romance earlier this season ... and he had nothing but nice things to say about their encounters.

In fact, he said the 34-year-old "Love Story" crooner paid compliments to everyone he's seen her meet so far this year.

"She's very, very sweet," Reid told us ... "I don't understand why she's getting all the hate. She's an awesome person, awesome artist all around."

As for if Reid, Kelce and the rest of the Chiefs will get a private concert from Swift if they're able to beat the San Francisco 49ers in Super Bowl LVIII next week ... Reid says he isn't exactly holding his breath on that one.

"I'm sure she'll be busy celebrating with her man," he said with a laugh.

Of course, it's not yet for sure if Swift will even attend Kelce's Big Game -- after all, she has a concert in Tokyo just a day before kickoff ... though given the way she's already traveled this year for Travis, it seems likely at this point.

kanye_promo_kal
TMZ INVESTIGATES
TMZ Studios

And, it appears Reid and the rest of the Chiefs will be more than happy to have her around if and when she makes it to Vegas.

Andre Reed Stefon Diggs Could Take Pay Cut To Stay In Buffalo ... 'They Need Him'

020124-andre-reed-bills-kal
AGAINST ALL ODDS
TMZSports.com

Andre Reed says he could definitely see Stefon Diggs returning to the Bills next season ... but he tells TMZ Sports the star wideout's wallet could be a little bit lighter if that's indeed the case.

Diggs' future in Buffalo appears to be in question this offseason ... as his 2024 cap figure has ballooned to nearly $30 million -- and, at times in his career, he's seemed upset with his role on the team.

In fact, even Diggs himself said at the Pro Bowl on Friday, "I can't tell you what the future holds."

Reed, though, tells us he's sure hoping Diggs comes back ... saying straight up, "They need him."

However, the Buffalo legend is clearly aware that Diggs might have to take a pay cut for it to happen.

"If anything, they'll ask him to do that to save cap space to bring some more guys in," Reed says. "Whether Stefon does that or not, I think he realizes where he is and what kind of team he's on. And, I can see him staying there."

As for Buffalo's head coach, Reed's obviously pleased ownership is sticking with Sean McDermott despite another disappointing playoff loss ... telling us he thinks the 49-year-old has what it takes to get the team over the hump next season.

He added that "these players respond to him" ... and he's now predicting a bounce-back in '24.

020124-andre-reed-whisky-kal
GLOBAL EFFORT
TMZSports.com

No matter what happens, Reed's going to be busy this Bills' offseason regardless ... he's recently joined the B.GOAT Whiskey team, and in addition to enjoying the fine booze, he's got hopes the brand will help bring not only football, but cricket, to a global audience.

Jason Kelce Breaks Out Mickey Mouse Tee ... Disney Day With The Fam!!!

Jason Kelce threw on his best Mickey Mouse T-shirt and had a Disney day with the fam on Friday -- and by the looks of things, the NFL star very much enjoyed his trip to Walt's World.

In Orlando this weekend for the 2024 Pro Bowl games, Kelce, his wife and his kids got away from the gridiron for a bit and made the trek over to Disney World ... and according to a bunch of people at the park, the Philadelphia Eagles center was lovin' the most magical place on Earth.

One witness tells TMZ Sports, Kelce was first spotted at the Seven Dwarfs Mine Train ... and plenty of people stopped what they were doing to snap pics of Travis Kelce's brother as he made his way around.

Later, others saw him helping his kids take a jaunt on the ultra-popular Mad Tea Party tea cup ride.

Of course, Jason's got a few more days of relaxation before it'll get a bit more stressful for him ... after all, his little brother is playing against the 49ers in Super Bowl LVIII, and he'll have to be on his best behavior in the stands as he'll almost certainly have a seat yet again next to Taylor Swift if she can make it to the Big Game.

But, for now, Jason is soakin' in what could be his last-ever Pro Bowl experience ... as he reportedly told his teammates following their playoff loss last month that he's retiring this offseason.

Deceased KC Chiefs Fans Early Toxicology Indicates Cocaine & Fentanyl in Systems

update

2:24 PM PT -- Sources with direct knowledge tell TMZ ... early toxicology results from this investigation suggest traces of cocaine and fentanyl were found in the deceased's systems. A full toxicology report has yet to be released -- but for now, we're told these are substances that cops have detected early on, and there may be others that surface when the official results come out.

020124-tony-kagay-kal
IMPORTANT PIECE OF THE PUZZLE
TMZ.com

The mysterious deaths of 3 Chiefs fans might soon be cleared up -- and early signs point to it being drug-related ... so says an attorney repping one of the families of the deceased.

We talked to Tony Kagay -- a lawyer who's been hired by the mother of Clayton McGeeney, who was one of the three who were found dead in Jordan Willis' backyard -- who joined us on "TMZ Live" Thursday to tell us what he knows about the investigation thus far.

Kagay was certainly trying to keep his cards close to the vest here -- but based on a meeting he says his client, Nancy Bossert (Clayton's mom), had with authorities Wednesday ... it sounds like what people have suspected will soon be confirmed.

Namely, he seems to be suggesting that the autopsies are complete and early toxicology tests have been run ... and while he doesn't reveal the exact results, he does say he's privy to the fact that there may (or may not) be substances that were discovered in their bodies.

We pushed Kagay to tell us what he knew -- but he was being careful with what he said, and how he said it ... but you can read between the lines here and figure out what's what.

Basically, Kagay acknowledges that drugs may have played a part in the 3 men's deaths -- but there are still questions that need to be answered ... including how any substances may have gotten into their system, and what exactly played out over the course of 2 days.

013024-jordan-willis-v2-kal
CUFFED BY COPS
Alex Caprariello / NewsNation

Cops so far have reiterated that there's no evidence of foul play, and that they're not investigating this as a homicide --- something Kagay confirmed with us as well.

Like we said, there's still a lot to uncover ... but Kagay tells us he believes the autopsy/toxicology results will be released soon (even as early as Thursday) -- which will hopefully shed some light on this tragedy. In the meantime, his client has asked for privacy.

Nancy did say this about her son ... "Clayton was a beloved son ... Clayton was a caring father. Clayton was a loving partner to his fiancée, April Mahoney. His death under any circumstances would have been painful to everyone his life had touched. Under these unusual and confusing circumstances, it is even more difficult for the family to deal with."

grave_injustice_kal
TMZ INVESTIGATES
TMZ Studios

We reached out to Kansas City PD and they told us they weren't aware of toxicology results coming anytime soon -- and simply said the case remains under investigation.

Originally Published -- 2:09 PM PT

Hinchas fallecidos de los Chiefs Abogado de la familia... La toxicología sugiere drogas

2:24 PM PT -- Fuentes con conocimiento directo le dicen a TMZ que los primeros resultados toxicológicos de la investigación sugieren que se encontraron rastros de cocaína y fentanilo en el cuerpo de los fallecidos. El informe toxicológico completo aún no se ha publicado, pero por ahora nos dicen que estas son las sustancias que han detectado los policías y pueden aparecer otras cuando salgan los resultados oficiales.

020124-tony-kagay-kal
Importante pieza en el Puzzle
TMZ.com

La misteriosa muerte de los 3 hinchas de los Chiefs podría ser aclarada pronto, y los primeros indicios apuntan a que estarían relacionadas con las drogas, así lo dice un abogado que representa a la familia de uno de los fallecidos.

Hablamos con Tony Kagay, un abogado que fue contratado por la madre de Clayton McGeeney, uno de los tres amigos que fueron encontrados muertos en el patio trasero de Jordan Willis y que se unió a nosotros en "TMZ Live" este jueves para decirnos lo que sabe acerca de la investigación hasta el momento.

Kagay ciertamente estaba tratando de ser discreto, pero de acuerdo a una reunión que su cliente, Nancy Bossert (la madre de Clayton), tuvo con las autoridades el miércoles, parece que las sospechas de la gente pronto se confirmarán.

Con esto, parece estar sugiriendo que las autopsias y las primeras pruebas de toxicología se han ejecutado, y aunque no revela los resultados exactos, dice que está al tanto de que se pueden (o no) haber descubierto sustancias en sus cuerpos.

Presionamos a Kagay para que nos dijera lo que sabía, pero fue muy cuidadoso con la forma y contenido de sus palabras, pero algo se puede leer entre líneas.

Básicamente, Kagay reconoce que las drogas pueden haber jugado un papel en la muerte de los tres hombres, pero todavía hay preguntas que necesitan respuestas, incluyendo el hecho de cómo pueden haber entrado las sustancias en su sistema, y lo que exactamente pasó en el transcurso de esos dos días.

013024-jordan-willis-v2-kal
Esposado por los policías
Alex Caprariello / NewsNation

Hasta ahora, la policía ha reiterado que no hay evidencia de juego sucio y que no están investigando esto como un homicidio, algo que Kagay también confirmó con nosotros.

Como les hemos contado, aún queda mucho por descubrir, pero Kagay cree que los resultados de la autopsia/toxicología se darán a conocer pronto (incluso el jueves), lo que esperamos arroje algo de luz sobre esta tragedia. Mientras tanto, su cliente ha pedido privacidad.

Nancy dijo esto acerca de su hijo: "Clayton era un hijo muy querido ... Clayton era un padre cariñoso. Clayton era un compañero amoroso de su prometida, April Mahoney. Su muerte habría sido dolorosa en cualquier circunstancia para todos los que su vida tocó. En estas circunstancias inusuales y confusas, es aún más difícil para la familia de lidiar con eso".

grave_injustice_kal
TMZ investiga
TMZ Studios

Nos pusimos en contacto con la policía de Kansas City y nos dijeron que no estaban al tanto de los resultados de toxicología y simplemente dijeron que el caso sigue bajo investigación.

Charles Barkley Rips NFL Fans Who Hate Taylor Swift 'You're A Loser or Jackass'

If you're one of the NFL fans who thinks Taylor Swift is ruining football, Charles Barkley has a message for you: "You’re just a loser or a jackass!"

That was the NBA legend's message Thursday, dunking on T.S. critics from the desk of his "King Charles" show on CNN ... blasting fans who have come for Swift, accusing her of screwing up football.

"I'm gonna look right in that camera," Barkley said, "If you're screaming at T-Swift saying she ruined [football], you're just a loser."

Chuck continued ... "You're just a loser or a jackass. You can be A or B. One of the two."

Legendary sportscaster Bob Costas -- a guest of Barkley and Gayle King's -- also spoke on the Traylor frenzy ... and it's clear he doesn't believe the negativity will have an impact on the hundred-plus million fans who will watch Super Bowl LVIII.

grave_injustice_kal
TMZ INVESTIGATES
TMZ Studios

"When it comes to the Super Bowl, where a lot of people who don't watch football all year long, double the audience," Costas said.

"Like 90 of the top 100 rated television shows in a given year are football games -- almost all of them NFL games."

The Swift Effect on the NFL isn't a mirage ... the Chiefs and the league have benefited from a reported $330+ million bump in "brand value" as a result of the high-profile relationship.

'Swag Surfin' Rappers F.L.Y. Taylor Swift Can Swag Surf All Day ... Our #'s Are Up 700%!!!

020124_fly_swag_surfin-kal
SWIFT SURFIN
TMZ.com

Taylor Swift's "Swag Surfin" is Grade-A work ... so say the song's original creators, who tell us they created the banger for everyone to ride the wave!!!

TMZ Hip Hop recently spoke with McFly, Vee, Mook, and Ea$ton, collectively known as Fast Life Yungstaz a.k.a. F.L.Y., best known for their 2009 hit.

The song's stood the test of time from outta rap's ringtone and snap music eras ... which the world saw in full force when TS put the dance in a global spotlight last month during a Chiefs playoff game.

The "Anti-Hero" was seen rocking out with friends in her luxury suite at Arrowhead Stadium while celebrating her boyfriend Travis Kelce's wild card victory over the Dolphins.

grave_injustice_kal
TMZ INVESTIGATES
TMZ Studios

Fans who have been on Hypnotic and Exotic all these years called Taylor's dancing a cringe moment for the culture, but the boys of F.L.Y. couldn't disagree more.

They say Tay Tay's surfing boosted their streams a ridiculous 700% ... and they wouldn't be mad if she just so happened to create her own 'Taylor's Version,' as long she raps on it.

F.L.Y. says their jam is the best one to come out of ATL yet -- but we might have to double-check with the city's music mayors, T.I. and Greg Street!!!