Mathew Knowles -- You Can Be Beyonce ... For The Low Price of $299

Beyonce didn't become Beyonce on her own ... she had years of intense schooling from her dad, Mathew Knowles ... and now he wants to give YOU the same chance ... if you have the cash.

THE SELL: A one day boot camp for industry hopefuls. Mathew's successful entertainment pals -- no, not her -- will be front and center with helpful hints.

TARGET AUDIENCE: Aspiring singers, dancers, composers, writers, producers, managers, publicists, attorneys and anyone else with loose cash.

PRICE: General admin is only $199, but for $299 you get the VIP package -- a private lunch and a photo op with Mr. Knowles.

WHEN/WHERE: October 24th in Houston @ 9 AM